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Hi, it’s Tony Robbins again. Listen, what is it you want to change? What do you want to improve? What do you want to transform? Is it your body? Do you want to take this thing to a whole other level where you’ve got that energy again, where you feel strong, where you’re proud of your body? It doesn’t matter what stage of life you’re in and I’m talking about proud for where you are now. Or you want to make a shift in your career, or your business. Do you have something you’ve got to do financially, especially with the way the economy has changed? Do you own a business that you need to make a shift in?

Are you in a place in your life right now where you just want to experience some happiness, you want some deeper meaning, you want to be able to have a sense of aliveness no matter what’s going on around you. You want that sense of inner strength or power. Do you want to make a shift in a relationship, either create one or change one or transform yourself? What’s the area of your life that’s really most important to you right now?

Whatever it is, I’ve got news for you, we’ve got some of the best stuff in the world to help you change it here. I know that sounds like hyperbole and salesmanship and being over the top, but I am over the top because we do have the best stuff. And the proof of it is in the pudding, as corny as that sounds, because we have the best selling programs of all time. The best selling personal improvement programs that exist in the market place because we’ve developed them in a way that gets real results. It’s designed to give you not just some pump up and some excitement, there’s energy, there’s passion here, there’s inspiration.

But my belief is inspiration without strategy is delusion. You’ve got to have a tool that walks you through step-by-step one step at a time from where you are to where you want to be. And you’ve got to be able to be honest with yourself about where you are.

So, we’ve got tools for each of the areas of life that really matter; your body, your emotions, your relationship, your finances, mastering your time, turning around your business, making shifts in the quality of your career, making a shift in where you are financially and also just making sure you have a celebration in your life that your life also has contributed something more than just yourself, that your life has meaning.

And all of this has come about because all these products have been used by all of us and it started with me. And you’re in the “product” section we really have a total immersion approach of helping people change their lives, helping them improve them. And people come to us for that immersion because if they’re successful, they’re always looking for that edge, you know, that thing that can take them to the next level, that’s what my life’s about. But there was a stage of my life where I was like a lot of people, it was like I was looking for answers because I was in pain. Either you get inspired or you get desperate. People live in that lukewarm middle place where they’re not really excited about their life, there’s nothing that their driven by and there’s nothing that they have real significant pain in, they kind of just float along and they end up with a life that feels dead.

If you’ve got that hunger for something more because you’re starting a new stage of your life, or you’ve achieved everything you want but you want more fulfillment now, then this might be the place for you to begin with us. And let me just tell you this, everything we’re going to share with you is really about how to not just get a little bit of progress in an area of your life, but really how you can start to master it. Because what makes us feel fulfilled is progress, feeling like we’re getting stronger, better, and doing something about it, not just hearing it or watching it on a video tape and we’re some of the best in the world at getting you to follow through. You still have to do it, we’re partners, but we’ve got some great techniques that I’ve developed by working with four million people now from more than 100 countries and these techniques really work.

And our approach under mastery is this: Have you ever had an area of your life where maybe you were making progress and then something happened. Maybe something outside your control, maybe something that someone else tried to get in the way and stopped, something that blew up your dream or you progress or where you wanted to go and you were in a really low place and you didn’t know where to go, you didn’t know where to shift. Well I’ve been in those places also. And sometimes you get in that place when, you know, when I was 38 pounds heavier than I am now, almost 40 pounds heavier than I am now, I got to that point where I felt like nothing would work. I tried every diet, you know, I thought. I tried every approach, I’d worked out eight million different ways and nothing gave me lasting change and so you start to go into accepting limitation. Almost like learned helplessness. Or it certainly happens with the economy, doesn’t it?

So many people today feel like, I can’t turn it around, I lost so much. We all are going to take losses, we’re all going to take hits, we’re all going to have massive disappointments, but it’s what we do during the tough times that really defines our life. And if you’re going to master something, if you’re going to start making progress again, you’ve got to get yourself into the focus of what matters most to you. You’ve got to get the tools that matter. And you’ve got to get rid of those conflicting inner conflicts, those inner beliefs, those conflicting goals. I want to make progress and I also don’t want to ever fail. Those things are holding you back.

So what we really do here is we have an approach called immersion, results coaching is immersion and we use products, we use coaching one-on-one by the phone, and we use events to get this job done. And if you’re already familiar with this process, let me just explain to you why this works. Think of it this way, have you ever heard somebody say something about like how to make your body better or how to grow your business or how to make your relationship better and you go ah, yeah, I know that. I already know that stuff. Let me tell you something, I used to do that all the time. I read all the books, I’d been to all the events, I’d done all those things and my life was a disaster at that stage. And so I got, kind of, from that learned helplessness place I got to the point where I felt like nothing would ever work. It was a protection system, I didn’t want to be disappointed again.

But you’ve got to be willing to have some faith and take some action and risk some disappointment if you’re going to find a new drive, a new direction for your life. And so really what happens for people is, if you’ve ever learned something and you invested in it – you went to learn a language and you didn’t follow through. You went to a course, you did something, very often you did get a certain level of understanding. In fact, if you’re going to master something, there’s three levels of mastery.

The first level to master anything, your body, your finances, your relationship, anything, your career, first level is what we call cognitive understanding. That’s where you intellectually understand yes, that’s what I should do, that’s how I should do it, that makes sense to me. And cognitive understanding and three dollars will almost get you a Starbucks because cognitive understanding, you’ve got to have it, but if that’s all you have is understanding and you say you know it, if you’re not doing it, you don’t know it. You intellectually know it, you don’t know it here in your body.

People that master something first they begin to understand it and they get enough repetition, they hear something enough that it starts to sink in. It goes from intellectual understanding to the second level of mastery where they get emotional mastery. That’s when you start to feel so strongly, you not only understand it, but you feel so strongly that you’ve got to follow through. And you start to do it in an area. Maybe you don’t apply it to every area of your life, but you follow through because you know if I don’t do this, my life is going to be a disaster. Or if I do this, I’m going to be rewarded so much emotionally, spiritually, physically or financially I can’t not do this, it’s too exciting.

Whatever gets us going, the fuel of action is emotion. And most of us kind of master our mind to somewhat. We understand stuff, but we haven’t made the shift in here where we connect these two, the brain and the heart so we move forward. That’s my expertise, getting people to find that emotion and know what to do, combining those for real results. But if you’re going to really master something, you’ve got to go to the third level of mastery, and that’s physical mastery.

Physical mastery is where it’s truly not effortless anymore. Why isn’t it effortless? It’s like, what’s confidence? Confidence is tying your shoes, I mean, think about it. Most people are pretty confident at this stage, but there was a time in your life when you had to intellectually figure out what to do in the loop or the bunny ears or whatever technique you mastered and you practiced it and you practiced it with enough repetition and you were willing to do it because it would be such an achievement. You were excited, you had the emotion that made you keep doing it. But eventually you did it so many times it’s in your body and now you don’t have to think about it, you just do it.

Don’t you have an area of your life where you really have physical mastery? Where you don’t even have to think about it, you can just get up and speak or you can get up and run that meeting. Or you can get up and do whatever it is, a sport, some aspect of your career, something with your kids that now it’s second nature for you. We take you from cognitive understanding, or not even understanding the right tools, through the emotion, through that simple repetition of emotion and action, emotion and action, till now, you get the result you want long term. And the way we do it is by making it so dam convenient.

So if you go to an event, it’s one weekend of immersion. If you get coaching, they come to you by telephone on your time, on your terms. And they do it the timeline that works to keep you on target, if you do it with our products, you get to use what we call NET time, no extra time. All of our programs, evenour video programs have audio with them as well. And the reason is, the average person spends an hour – a hundred hours, I should say – a year traveling just getting to and from work each day. That’s the average person, maybe you do more, maybe you do less. God only knows how many hours a day people are on the web surfing and tweeting and all the other things that don’t necessarily give our life and progress.

We’ve got lots of activity, lots of movement, not much achievement or fulfillment for most people. That’s why most people are feeling, you know, so frustrated with their life because they’re allowing the environment to take control of them rather than giving themselves a little bit of focused time. And what we do to make it so convenient is NET time means no extra time. If you listen to these things while you’re driving in your car, think about what you could do over the next few weeks to change your life because you’ve got somebody there who knows what they’re doing to walk you through and who’s been there, produced those results for millions of people. Or what if you’re doing this while you’re cleaning the house or you go for a walk or a run or a workout and you’re feeding your mind?

We all know we’re the product of whatever we consistently focus on. These tools allow you to focus with NET time, no extra time, and really get results. And then they give you that repetition and that emotional consistency so that you know find yourself following through. That’s the benefit of the products we have. And I want to tell you something, if you think, oh my gosh, you know, I’m doing great, I don’t want anymore, you wouldn’t be watching this right now because if you’re doing great and you’re watching this, you want more, more of something, more passion, more aliveness, better results, whatever it is. Or if you’re in a position where you’re having a really tough time right now, and you feel a little overwhelmed, like gosh, I’ve got too much weight to loose, nothing works. Or my relationship’s too far down, or I lost all this money in the stock market, how do I ever get back at the stage of life I’m in right now? It’s not possible.

What we do is show you role models of people that have really done it. If you get, for example, one of our relationship programs, we’ll show you all these relationships that are at the end of the earth you know they’re not going to make it, you watch it on video and then we follow up and show you the results four and five years later so you see it really has a lasting impact. If you get our program that shows you how to make the psychological changes so that you have lasting health and fitness and weight loss changes, you’ll see a group of women one after another, different stories where I work with them, you see it live on camera for 45 minutes or an hour and then we follow up five years later, ten years later and you see these women have lost 90 pounds, 263 pounds and they never went back.

These programs work. But what you’ve got to do is give yourself a chance to go into that immersion and really shift things. And you’ve got to just give yourself an understanding that even if you feel change is impossible, here’s what you’ve got to know: People say it takes ten years to change something or it’d take me forever. Wrong. Here’s what I know empirically from working with four million people from more than 100 countries all over the world for more than three decades, change always happens in a moment. There’s a moment when your life changes, there’s a moment when you make a decision, and that’s when your life changes. It’s the moment when you say, no more, not another day. I’m not going to stand for this anymore, I quit or I’m changing this, or my running shoes are coming on and I’m at least going on that walk, it ‘s over, or let’s begin. Or when you say I love you or will you marry me, or guess what, we’re starting this company.

There’s moments in our life that completely change us and they happen literally in a moment. It might take you ten years to get to that moment. My job is to get you to that moment quicker, get to the moment now, to provide you the triggers and the tools and the pathway to get from where you are to where you want to be, that’s what our products are all about. And I’ll just tell you this: I’ve lived all this stuff, you know, I’m crazy, I’m passionate, if I seem like I’m over the top it’s because I am, but that’s who I am all the time whether there’s a camera in front of me or not. I love life and I love the gift of seeing people change their lives. I’m approached by people every day of my life and they tell me these unbelievable stories of how their life has changed.

And if you want, you can search our site and see some of the most successful people in the world talking about how it transformed them to people who have been in the deepest challenges you could ever imagine. And what they have in common is we don’t do it for you, we give you the tools to be able to run the most magnificent computer in the world, it’s called your own brain. Your heart and brain together can produce some pretty amazing results, but they require a little bit of focus and our products give you a way to do that in a way that’s really fun and because you get to do them again and again and you get the repetition and the lasting results that you really deserve.

But as I said, I’ve lived all this, I’m here today because when my darkest hours when I didn’t think I could turn anything around, I would go out and read books and that didn’t have the same life for me. It was very helpful, but when I discovered audio, that was the game for me. I used to go down to this place called Knight Education, Knight with a K like knight with a sword. It was downtown Los Angeles, I was seventeen years old, I’d drive my 1968 Baja bug down there and I would go and I’d save all my money up. I was working as a janitor at the time and making I think at that time like $40 a week, to give you an idea and then I got a second job and a third job so I was accumulating a little bit of money and I would go down and I would meet this man named Mario and I mention his name because I have on the side, if you’re interested in looking at our experience section, I have him introducing so people know this is the real thing. What Tony’s saying is really true. And I come in at seventeen, I don’t know, I’d say, Mario, you have the greatest audio programs in the world, I want to change my life, who's the best? And he would bring me the best in every area.

I'd scrape my money together, I'd write him a check, I'd rock and roll and I'd go back and immerse myself. And I'd come back all changed and charged up and with real tools and he'd tell me the next thing to go for. Mario was my first mentor. And Mario will tell you I wrote – I didn't have a lot of money in those days, sometimes I couldn't pay my rent, but I was going to get these tapes. And I wrote one check that even bounced.

So we have a little system where you can try out one of our tape programs for 30 days without having to pay for the whole dam thing so you don't have to do that if you're in tough positions. You can put $14 down and get our program, to give you an idea, for one of our programs, at least. So I came back though, and I gave him the tapes and I said I'll pay for these, I've got to give these back to you, I didn't pay for them, it bounced. But I'll come back and buy them again. And he never forgot the way I dealt with that; the integrity I had. And we stayed friends and he passed away recently, but you might find it interesting to hear that he'll tell you what I was like.

I was this kid who just listened to tapes and changed my life and then when it changed my life I wanted to help everybody around me. And so I wanted to help everybody around me and so I started my little maniac journey that's lead to three decades plus of really being able to serve a lot of people and feeling very, very privileged.

So I know it was a long way to say, get our stuff. It'll really serve you and guess what? It's all money back guaranteed so you can't lose. And if you want to try some stuff out, there's a free single audio you can download or you can get our Ultimate Edge. There's all kinds of choices here. If money's a factor, we still want you to get this, and making some money isn't a factor, but I will tell you this, when I had no money I invested my seed corn. When you've got nothing, I decided to invest in myself because one thing my teacher taught me was, for things to get better, you've got to get better.

For things to change, you've got to change. We can't hope the world's going to do it. And this is the investment that will change it all. And so take some action right now and let me serve you and be your coach and hopefully take advantage of a whole immersion. Get yourself a coach, we have a free coaching for you, or come to an event. It's like nothing you could ever imagine in your life. I'd love to have the privilege to be able to serve you and hear the stories of what's really happened for you.

If you don't do it with us, do it with somebody. Somebody's out there who can teach you. We all have to be students if we want to master our lives and not just dabble. And I hope this silly little message got your attention and maybe moved you forward. And if you make some major changes in your life, please reach out to me and share the story. I'd love to hear it and maybe love to meet you sometime in live events.

That's it, don't know what else to say, there's no scripts on this stuff, I'm just shooting from the gut what's really true and I hope that you're moved to do something and right now take your life to the next level. So whatever you do, as I always say, life strong, and live with passion.

God bless.

One more thing, I almost forgot. Listen, if you're really skeptical, if you're like, that Tony Robbins with his gleaming white teeth, those big teeth are hypnotizing me into believing this stuff actually works, or some other weird thing's happening to you and you're really, really still skeptical, here's what I'd say to you:

Listen, go to any part of our site and look at some of the testimonials. We have people from every walk of life from the most successful to the most challenged sharing their stories. Or you can also watch this is which I forgot to add.

A few years ago when I was first trying to reach out to people and I wanted to share with them that what we had was really real, I didn't have a tool, I didn't have a distribution channel. When I started out in this idea of creating coaching, there really wasn't a coaching industry, I helped to create it. And so how to get my message out you could write books, but I knew people needed to see and hear and experience more and I had some extraordinary clients, the best in the world. And I knew they'd share their stories.

So I saw these silly infomercials. And I hated them because it was like, here's how to get rich instantly by doing nothing and you can be beautiful like me, stupid silly stuff. But I saw they reached a lot of people. So I decided to do some shows and they were very successful, fortunately and unfortunately. Fortunately because it reached a lot of people, unfortunately because I got permanently locked in some people's minds between the spray on hair and the flowbie mop or fake diamond jewelry or whatever else that they're selling there, right? The little choppers. And so you're known by the company you keep. But it was worth it because I got the President of the United States as a client who watched a show one time. And I got Andre Agassi back in those days and some Olympic people and it just helped me to reach more people which was my goal.

But here's why I'm telling you this story, I got Lisa Gibbons to be one of my associates on a show because my work had changed her life. And we did a show and she got all these people afterwards telling her how this had made a difference in her life. So she offered to do another show with me. And I said, well let's do another show but I want to reach people we're not normally reaching. I said, I live in a world where I know this is real and I work with people who know it's real. And I've worked with so many millions of people I take it for granted, but most people are so skeptical, they've been so disappointed that if we're going to reach them, why don't we do a focus group, have them watch our silly little infomercial and tell us what they think.

So we did it, we got behind a glass double mirror, no one knew we were there and they got a group of people just from the general population and it was humbling, to say the least because I got to see just how skeptical people are. Now many people were very enthusiastic, they knew people, they had friends or family that had been affected by my work or one person actually listened to my program and talked about how incredible it was. But there were several people there that were really, really almost toxically negative about the whole process.

And so at one point I got a little annoyed and I said, I'm going to just walk out there. And so I walked from behind the mirror and people were like ooh they realized they were making all these comments and it was really revealing. And what I said was look, I am real, I might be over the top, I might have big teeth, I might be a little crazy but this stuff really works. I've dedicated three decades of my life to do this and you think you don't need this or it won't benefit you? Let me give you a product to try for 30 days and judge by yourself. I said I want you to try this. And so we did and then we followed up.

So I think you'll find it interesting. It's also kind of silly because it's from many years ago. So if you've ever seen yourself from the previous decade, you'll understand the different hairdos and looks and so forth, it's embarrassing but that's how I was. But I think if you watch it, you'll see maybe some of your own pessimism, if you have that, and you'll also see how people's lives really changed no matter how skeptical they are if they just try this stuff and just apply it. If you're not skeptical you might just find it fun to take a little look back and see what things were like a decade or so ago, all right?

Thanks for your time and your energy, and by the way, if you're at that skeptical level, just remember, if I'm wrong and this is all just hype and it doesn't really work you can't lose anything, we have a money back guarantee 100 percent on everything we do, events, coaching and my products. But if you're wrong, if this is the real thing and you don't take advantage of it, you're going to miss out on an opportunity. And if you're still watching this my guess is some part of you is hungry to do something more.

So give me a week, get a product right now, get aligned, give me a week, get a coach, do something and try it out and then judge for yourself. If we're not right, I get it, you can do it with somebody else. But I think you're going to find like millions of people from 100 countries around the world we've got some stuff here that can make a difference in your life. So enjoy the silly infomercial video and hopefully I'll get a chance to meet you sometime soon.

         Defy the limitations of your past and your culture to demonstrate who you really are.

- Anthony Robbins

The Difference that Makes the Difference

Harness the Power of Momentum to Change Your Life Now

What is the difference between those who succeed—who thrive mentally, emotionally, physically, and financially, even in the most difficult times—and those who are suffering? Successful individuals take a different quality of action. They have a different quality of thinking and emotion that guides their actions and gets them to follow through. How do they do it? They feed their minds with the best quality tools, strategies, information and inspiration available. Most of all, they are hungry. They never stop. Their focus is on how to create and maintain momentum. And with that kind of drive, they will always succeed.

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Everyone has unlimited potential within themselves, but unless that potential is fed by the best beliefs, attitudes, and resources, it remains untapped. Once you feed your mind and adopt new, empowering beliefs and attitudes, you will activate your potential for greater and greater results. When you put that potential to the test by taking consistent, powerful action, you will watch your results grow exponentially, which in turn increases the positive and powerful beliefs and attitudes you hold about yourself and your ability to succeed. These new beliefs and attitudes will unleash even more of your potential, leading to better actions, better results, and on and on. This spiral of success builds incredible momentum. It will allow you to compress decades of effort into months, even days. And very soon you’ll find that the goals you considered merely dreams are now your daily reality.

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  • No matter how successful you are, no matter how many great things are going on in your life, there’s always something that you can improve upon in your life. And Tony Robbins can help you do that. He gives you the tools you need. When you apply those tools then you’ll see results.

    Brett Ratner,

    Action Film Director,
    X-Men, Rush Hour

  • What Tony really gave me, a kid sitting on Venice beach selling T-shirts, was to take risks, take actions, and really become something.

    Mark Burnett,

    AExecutive Producer, Survivor

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    Ken Blanchard,

    New York Times Bestselling
    Author, The One Minute Manager

  • For the past 20 years I have listened to Anthony Robbins' tapes and attended his seminars, which have helped me immensly. I have become more financially secure, have paid off debts, purchased a couple homes and have become one of the top producers in my company. I have also improved my health by quitting drinking and smoking - I am now running marathons and losing weight!

    Nancy Blaha

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    Andrew Jones,

    Podiatrist, Waikato Podiatry Clinic,
    New Zealand

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