Business Mastery

Las Vegas, NV | August 19 - 23, 2020

What is Business Mastery?

Business Mastery is a 5-day, interactive experience which will help you to understand the critical factors impacting your business. If you’re just starting out or you’re looking to refocus and realign your psychology, you’ll get the tools, systems and insight to compete and innovate in ANY economy. Shorten your learning curve, break through and move forward with confidence and clarity at Business Mastery.

Why Tony Robbins for business?

– Tony Robbins is a partner in 55+ companies with combined annual sales of more than $6 billion per year.
– Robbins was named one of the “Top 200 Business Gurus” by Harvard Business Review.
– His companies have more than 1,200 employees across 8 sectors including biotech, finance and non-profit.
– Robbins is listed as “Top 50 Business Intellectuals in the World” by Accenture, and named one of the “Top 6 advisors to help clients take their business to the next level” by American Express.

Who is Business Mastery For?

Entrepreneurs who are serious about taking their business to the next level. Business Mastery is for you if you are:
– Thinking about starting a business
– Ready to grow your empire
– Need to create or update your business plan
– Interested in learning the same techniques Tony Robbins uses to run his 56+ companies
– Unsure about your exit strategy

Why Business Mastery?

In just five days at Business Mastery, you’ll learn the tools, strategies and psychology to transform your business and achieve massive success. Tony Robbins and a roster of experts from around the world will share the expertise they’ve practiced and perfected through decades of experience – experience that you can leverage into geometric growth.

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Learn a systematic method to uncover and resolve every business problem that has not yet been solved by you and your team. By looking at your business through a new filter, you will discover what needs to be solved first and how to capture, categorize, and sequence your approach to build momentum and maximize success.


Know exactly where your business really is — not where you think it is. The competitive advantages that put you in business and made you successful in the first place are almost certainly not sustainable moving forward.


Realize the impact of your organization’s “Stage of Life.” Organizations, like living creatures, have stages of life — they are born, they age, they mature, and they die. Only by understanding where your business is in this cycle, can you anticipate, prepare and solve the inevitable challenges that will occur in your business in advance.


We brought together an exclusive group of individuals who have devoted their time and energy to helping entrepreneurs.


Lead Speaker






Past Speaker


Past Speaker


Past Speaker


Past Speaker


Past Speaker


Past Speaker


Past Speaker


Past Speaker


Past Speaker

Tony Robbins ranks among the "Top 200 Business Gurus"

Harvard Business Review

Tony Robbins ranks as one of the "Top 50 Business Intellectuals in the World"


Tony Robbins named one of the top 6 advisors to help clients take their business to the next level

American Express

Business Mastery is where you take control of your business, massively increase profits, create sustainable growth and get your time back. All this, from world-leading experts in business, leadership, finance and marketing. In just 5 days. Can you afford NOT to be here?

Grow your business by 30-120%

Apply Now

Bellagio Hotel and Casino


Bellagio Hotel and Casino
3600 S Las Vegas Blvd
Las Vegas, NV 89109


McCarran International Airport (LAS)
5757 Wayne Newton Blvd, Las Vegas, NV 89119
Tel: 702-261-5211



The times below for the seminar are approximate times only.

Arrive: Tuesday, August 18
Start: Wednesday, August 19
End: Sunday, August 23
Depart: Monday, August 24

Event Details

Reservations can be made online at the Tony Robbins Vegas BM 2020 Attendee Reservation Website:
Resort rooms are $179 per night / Resort Queens are $229 per night.
The cut-off date for reservations is Friday, July 24, 2020.

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Daily Schedule

Day 1:
  • Learn the benefits of a business map vs. business plan, and how to make your future growth agile and adaptable to changing conditions
  • Understand your role in your business now, and what it needs to be in the future
  • Learn the 7 forces of Business Mastery and how to apply them to grow your business
Day 2:
  • Shift to a growth mindset and workshop to understand how you can experience at least 30% growth by making small optimizations to your current sales processes
  • Best-selling author and renowned online marketing strategist David Meerman Scott shows you how to identify and reach your ideal client, simplifies marketing mastery and gives turn key tips on newsjacking
Day 3:
  • Seasoned entrepreneur and internationally-known speaker Keith Cunningham demystifies accounting and helps you understand your finances so you can control your future
  • Learn the Opt and Max strategy that Tony uses across his $6 billion dollar empire to create massive profit through manageable, incremental shifts
Day 4:
  • Keith Cunningham further breaks down your business accounting to tell a story, and teaches you how to read and interpret that story to make smart decisions in your business
  • Get your roadmap to financial freedom from Peter Mallouk, President of Creative Planning, Inc.
Day 5:
  • Workshop your new knowledge to create a plan for implementation and integration when you return home from Business Mastery
  • Tony interviews an all-star panel of business magnates, like the founders/CEOs of Airbnb, Orangetheory Shake Shack, SoulCycle, Warby Parker, Zappos and more

Reservations can be made online at the Tony Robbins Vegas BM 2020 Attendee Reservation website:

Resort rooms are $179 per night / Resort Queens are $229 per night.

The cut-off date for reservations is Friday, July 24, 2020.



Dress casually and comfortably throughout the weekend. The room can be extremely cool, so please bring a light jacket or sweater.


All persons, bags, parcels, clothing and other items may be subject to screening/security checks at point of entry and also within the event. Attendees must present a valid government issued photo ID such as a driver’s license or passport when registering.

Outside food and beverages are not permitted with the exception of sealed bottled water and light snacks. Light snacks include singleserving items that would be consumed by one person. For example, granola bars, protein bars, bags of chips, crackers, beef jerky, fresh fruit or vegetables, etc. Empty refillable water bottles are permitted and can be refilled.

The Business Mastery Experience

In order to maximize your Business Mastery experience, it is important that you:

  • Show up on time
  • Play full out
  • Bring your team with you so you are able to implement a cultural shift company wide
  • Bring a printed copy of your most recent tax return or financial statement. Working with your own real numbers will help you create customized strategies for the growth of your business.

We have incorporated time in the program for you to partake in a mid-day snack break.

Business Mastery

Business Mastery

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frequently asked questions

How much is the event?

Price points vary depending on participation. Programs you may have already completed, the number of people in your group, seating type, and timing of purchase determine this. Please contact a Business Mastery Representative at 1-866-696-0679 to learn more about Business Mastery program pricing.

I want to bring associates or vendors I work with. Is there a discounted rate? Group rates?

We have discounted rates for business owners/entrepreneurs/etc. who’d like to bring a team with them. Depending on the number of attendees and the time of purchase will impact group pricing. Please contact a Business Mastery Representative at 1-866-696-0679 for Group Discounts.

What is the breakdown of each day? Can I get a copy of the curriculum?

Unfortunately the curriculum will not be distributed in advance. Tony is a firm believer in “Full Immersion.” The five days will be a deep dive into your business, evaluating where you are and where you want to be, and learning the strategies that will get you there. At the end of the Business Mastery program, you will be a master of Tony’s 7 Forces that you can apply to your business to see real change. Visit the About Page to learn more about the 7 Forces of Business Mastery.

What is the Million Dollar Money Back Guarantee?

If after the FULL FIRST day of Business Mastery you don’t feel that you have received $1 million dollars of value, simply hand in your name badge and workbook and we will refund you for the full ticket price.

Will Tony be there in person? Is he speaking every day of the event?

You better believe he will! Tony is the main speaker and will be on stage and fully in action every single day. We usually have 4-6 influential guest speakers at our Business Mastery event, so you’ll also hear from some of the best and most brilliant in business, whom Tony has personally advised and selected.

How long is the event? How many hours per day are we in session?

A traditional Business Mastery event is 5 days of full immersion. The program itself is a 12-month commitment that promises real results. Tony is an “Outcome” driven individual–what this means is that each day, programming will go as late and long as is necessary to meet the group’s outcomes! (You’re absolutely going to get your money’s worth.) Some nights will end at 10 PM; some have gone as late as 2 in the morning. If you’re making travel arrangements, we recommend you schedule your flight for the following day. The last day of the event is critical and you don’t want to leave early to catch a flight.

Do I need to attend other events prior to applying for Business Mastery? Are there any prerequisites?

No, with Business Mastery we start from the beginning—with figuring out who and where you are as a business. However, you do need to be a business owner, entrepreneur, and/or someone that wants to radically improve your business. If you are interested in one day running your own business, we highly encourage you to attend and start with the right tools and strategies in hand.

Will food and accommodations be included?

Food and accommodations are not included with the price of your ticket. However, we do contract with hotels in the surrounding area to provide special rates for attendees. Additionally, there are multiple places to eat near the exposition space.

What should I bring to the event?

We suggest bringing layers of clothing, as the event space can get very cold! Bring a pad of paper and pen, and most importantly, bring an open mind.

What is the dress code?

The dress code is business casual, but do dress comfortably. These are long hours and you’ll be moving a bit. Make sure you wear comfortable shoes and bring a sweater or jacket.

Is there upgraded seating?

Yes! If you’re interested in upgrading your seat(s), make sure to speak with a Business Mastery Representative at 1-866-696-0679 for details. We have a limited number of upgraded Diamond seats, which provides early entry and seats at the front of the room. Proximity is Power! If you want the best experience possible, upgrade to Diamond.

Take Your Business to the Next Level

Business Mastery is the only business seminar in the world created by Tony Robbins to properly prepare you to master the curriculum of skills designed to help you elevate your business to the next level. Admission is extremely competitive and exclusive. Fill out the form below to see if you qualify for Business Mastery. Space is limited so only qualified business owners will be approved.

"I received an immediate ROI from the investment and I continue to gain from the lessons learned from Business Mastery. I highly recommend this event if you want your business to grow and serve others."

Adrian L.

"Highly recommended! Probably the best business conference you'll ever go to - the energy, the environment and the speakers are amazing."

Alejandro D.

"Outstanding talented speakers and also attendees. If you are looking to take your business to the next level this is a MUST! "

Kevin K.


Tony believes so much in this program, that if you don’t feel that you’ve gotten $1 million worth of knowledge out of this seminar on the first day, turn in your manual and materials and we will give you a full refund for the event!