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Company holiday party: why have it?
It's an opportunity to show appreciation for your employees
Holiday parties are back. According to one study, 90% of companies threw a holiday party for their employees in 2014. It’s yet another way many companies show their appreciation for — and retain — their employees. With so much competition for “star players” and the ever-rising threat of a rival company poaching top talent, these sorts of perks help provide the glue that make a person want to stick with a company.
“The way you treat your employees is the way they will treat your customers.” — Richard Branson
The largest companies around — the Googles and GoDaddys of the world — have been known to throw extravagant holiday festivities, even renting stadiums to accommodate the massive amount of people they employ. These parties include gourmet food, great music and even better decor. They have the money to do it up big.
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But, even if your company is on the smaller side, you don’t have to go into debt to throw a great holiday party for your employees. A great holiday party contains three important characteristics: atmosphere, decor and refreshments (food, beverage) — without trying to cut corners. No matter how large or how small your holiday party is, if it contains those three characteristics — and is done in the spirit of giving — it is bound to be a great night that your employees will appreciate.
A good holiday party, from an employees’ perspective, does one thing: it makes them feel appreciated. Quite often, there is a perception that personnel at the higher levels in an organization get perks that others might not, which make them stick with and feel appreciated by the company. But other employees, who are working more behind the scenes, also want to feel appreciated by their employer. The annual holiday party is one way to show that appreciation and build loyalty toward your company.
In the end, a great company holiday party is not about the party itself, it’s a representation of what the employees mean to the organization. Just like we all wanted to hear praise and encouragement as a child, it’s a way to say thank you to the people who make your business a success. It’s no surprise that companies that put thoughtful events together such as a well-planned holiday party also retain more employees; a little effort can go a long way.
“The key to living is giving.” — Tony Robbins
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