Tony’s collaboration with Feeding America to help end hunger

The secret to living is giving. That’s Tony Robbins’ belief when it comes to giving back. In order for us to find our true purpose in life, and a deep sense of fulfillment, we have to look outside ourselves.

If you have the time or resources to give back to a worthwhile cause, why wouldn’t you? There are countless nonprofits around the nation and the world that aim to help those in need. One of those nonprofits is Feeding America, whose mission is to alleviate hunger across the nation.

What is Feeding America?

Feeding America is a nationwide network of food banks that aims to eliminate food insecurity by helping people or communities that don’t have enough food. According to the USDA, there are more than 37 million people in the United States who struggle with hunger. As one of the richest countries in the world, it’s shocking that millions of Americans may not know where they will find their next meal.

Factors like underemployment, rising costs of living, unmanageable healthcare bills and other issues like mental or physical challenges can contribute to a person or family being unable to feed itself. Those in tough financial situations may be forced to choose between buying food and affording basic items like rent, electricity or paying for medical bills. This puts children and seniors at greater risk, as they’re less able to fend for themselves.


feeding america

what is feeding america

What Feeding America has found is that hunger doesn’t discriminate. Across every ethnicity and community in the United States, there is someone struggling with hunger. To help with this problem, there are over 200 Feeding America food banks around the country.

How Feeding America helps combat hunger

There’s no one set cause of hunger in America, so the task to provide hunger relief to millions of people can be difficult. Feeding America’s broad reach touches lives in every community in the country, providing access to nutritious food through a network of food banks and, in turn, 60,000 food pantries and meal programs.  It takes a comprehensive approach to the task, the first step of which is providing those in need with access to affiliated food banks and pantries around the nation.


The process of getting food to Americans in need requires a dynamic infrastructure and sophisticated management. Feeding America cultivates partnerships with and secures donations from national food and grocery manufacturers, retailers, foodservice locations like restaurants and hotels, shippers, packers and growers and from government agencies, individuals and other organizations. Then Feeding America helps coordinate and facilitate the movement of donated food and grocery products to member food banks, which ensure the safe storage and reliable distribution of goods to local food pantries and meal programs. The food banks in turn distribute food and grocery items to people in need through food pantries and meal programs that serve children, families, seniors and other groups at risk of hunger.

Feeding America doesn’t just provide food to those in need. The organization also supports programs that prevent food waste, educates the public about the problem of hunger and advocates for legislation that protects people from going hungry.

feeding america

Feeding America’s CEO, Claire Babineaux Fontenot

If the intersection of passion and profession is the secret to fulfilling work, one need look no further than Claire Babineaux-Fontenot, Feeding America’s CEO, as an example. Before joining Feeding America, Claire spent 13 years as an integral part of Walmart’s leadership team, where she let multiple departments across 28 countries. Throughout her life, she has been an avid volunteer and board member in the fight against hunger and other causes. Now, with her personal commitment to strengthening individuals and communities struggling with hunger, Claire Babineaux Fontenot is a powerful ally for those who strive for a better day.

Tony Robbins’ 1 Billion Meals Challenge with Feeding America

Since 2015, Tony Robbins has collaborated with Feeding America, creating the 1 Billion Meals Challenge to maximize the number of meals made accessible to those in need.

As a kid, Tony witnessed firsthand what it was like to go without enough food, as his family greatly struggled with finances. One Thanksgiving, a man showed up at the Robbins’ door with a turkey and plenty of delicious sides. Had that man not shown up, Tony and his family would’ve hardly had anything to eat, let alone a full Thanksgiving meal.

The impact of that kind gesture stuck with Tony forever. His aim in working with Feeding America is to provide 1 billion meals for the hungry by 2025. With the Feeding America model, $1 provides at least 10 meals. As part of the 1 Billion Meals Challenge, Tony is matching donations, meaning a $1 donation made by a donor can provide 20 meals for those in need. Tony’s campaign has already helped provide nearly 500 million meals.

tony robbins feeding america

What can you do?

Now that you know there are so many Americans struggling with hungry, what will you do? How would you feel if some of these people were your friends, family members or neighbors? Chances are, some of them are. The signs of hunger aren’t always apparent, but you can make a big difference today. You can make a big impact on those in need even if you don’t have a lot of money to give. Choose to donate to Feeding America – even a gift of $10 can go a long way in combating hunger. And, when you donate to Tony’s 1 Billion Meals Challenge with Feeding America, your donation can be doubled thanks to Tony’s matching donation. That means a $10 donation can help provide 200 meals for those in need.

If you prefer to donate your time, know that nearly all Feeding America network food banks, pantries, soup kitchens and meal programs rely on the help they receive from volunteers. You can make a huge impact in the lives of people who are struggling in your community today. Contribute to a worthwhile cause and find fulfillment in your own life by giving back.


If “What is Feeding America?” is still a question on your mind, you can learn more about the cause, Tony’s contributions and what you can do to give back today.