Benefits of gratitude for business
In the rush of modern life, it is easy to get lost in the blur, forgetting to practice gratitude for everything we have in the present moment. We fail to remain mindful of all the positives in life, allowing negativity to rob us of contentment. Meanwhile, the benefits of gratitude enhance every area of our lives, from our professional and personal relationships to our sense of fulfillment. By prioritizing the practice of gratitude, we become able to master the art of finding gratification in the here and now.
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What does it mean to practice gratitude?
Practicing gratitude isn’t a cure for negative emotions. To practice gratitude authentically, you must remain honest about your feelings, allowing gratitude to emerge amid your circumstances and emotions. Mastering how to practice gratitude boils down to setting your mind on all the positives that exist in your life in the present moment instead of worrying about the past, future or what you lack. Rather than depending on externals (like your circumstances or achievements) to make you happy, you must accept that lasting happiness comes from within.
This is not to say you should stagnate in your personal and professional life. Instead, while striving for growth, you must also practice gratitude for the abundance you currently have. It is this type of abundance mindset that will set you free from feeling perpetually discontent or restless for more and from never enjoying the fruits of your labor. As we practice gratitude consistently, we’re able to shift our state and mood toward the positive, becoming masters of our emotions. Take a moment to practice gratitude, and you’ll buy yourself a moment in time where you’re connected with your life and all its abundance.
When we inquire about how to practice gratitude, it is also crucial to distinguish between linguistic gratitude (ie. saying “thank you”) and “felt” gratitude (ie. cultivating a deep, lasting sense of thankfulness). That difference has been the topic of much research, some of which underscores the complex relationship between the words and actions of gratitude. In American society, it is perfectly acceptable and expected for dinner guests to thank their host for dinner. Conversely, in Semai society, a dinner guest thanking his host would be considered extremely rude, since the act of giving thanks assigns a “value” to the gift of food, which is itself taboo. Across cultures, generosity, reciprocity and gift-giving are demonstrated to form and strengthen interpersonal and social bonds. These lessons are relevant as we consider how to practice gratitude in business, since they underscore the multifaceted nature of thankfulness while encouraging us to practice empathy in responding to others’ gifts.
Benefits of gratitude
Why is gratitude important? By embracing a mentality of abundance, you’re able to experience the benefits of gratitude and the stillness it brings. Research confirms the neuroscience of gratitude: The brain in gratitude is much like the brain in love. When we express thankfulness, our brain’s neural circuitry releases a cocktail of dopamine and serotonin, feel-good neurochemicals that foster optimism, camaraderie, willpower and positive emotions. The more we practice gratitude, the more we activate the neurocircuitry responsible for this “gratitude response.” The circuits then become stronger and, with time, the positive feelings they herald become more stable fixtures in our outlook. As such, research underscores the potential impact of gratitude exercises, for example, on outcomes ranging from employee retention to time management to running a successful business.
Additional studies expand the benefits of gratitude to include social benefits (gratitude opens the door to more relationships while expanding one’s capacity for empathy); physical health (gratitude leads to better self-care, sleep and overall health) and psychological health (practicing gratitude helps manage negative feelings while increasing mental stamina). In studying how to practice gratitude, we encounter a subtle irony: By choosing thankfulness for what we have, we become stronger, not weaker.
Gratitude exercises are a practical and effective way to “build muscle” so that appreciation becomes more reflexive. The practice of priming is an extremely effective way to build the benefits of gratitude into your daily routine. Priming works by using mindfulness to harmonize your mind, body and emotions. When you practice priming, you’ll learn to focus on your breath as a way to calm your mind and body. As such, the practice of priming is one of the most powerful gratitude exercises since it enhances our connection with the present moment. As we become increasingly grounded in the here and now, we’re able to develop the attitude of gratitude necessary for lasting contentment.
In order to get the full benefits of gratitude, you must take action today to practice gratitude consistently and effectively. Tony Robbins’ Limiting Beliefs Guide will help you identify limiting beliefs impeding on your sense of gratitude so that you can overcome any obstacle in your way.
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