Documentary about Tony Robbins Premieres

It’s a big week in Austin: The attendees of the Interactive portion of South by Southwest took their leave, and the Music attendees trickled in. Meanwhile, the Film festival is going strong, with Monday night’s feature, “Tony Robbins: I Am Not Your Guru,” Joe Berlinger’s new documentary about internationally-renowned life and business strategist Tony Robbins.

To make the film, Berlinger had behind-the-scenes access to the 2014 Date with Destiny in Boca Raton, Florida, the most intimate and intensive event. Over six days and nights, Robbins pushes his conference participants past their limits into an examination of their true identity, core emotions, intimate relationships and the driving force behind all their actions.

Berlinger’s crew was given access to the event itself, as well as its production, daily regimen and the inner workings of the creative team. As the director told IndieWire, his goal “was to share a profound experience that I myself underwent. While the event itself may not be for everyone, I hope my approach will help audiences think about the nature of their own lives as they witness the transformations of the characters in the film.”

Even in the week leading up to its world premiere, people have been buzzing about it:

ROLLING STONE25 movies we can’t wait to see at SXSW 2016

VARIETYThe 26 buzziest movies at SXSW film festival

PBSTop 10 documentaries to watch at SXSW 2016

VOGUE –  7 movies you shouldn’t miss at SXSW

Additional: Film review by the Austin Chronicle.

Berlinger directed and produced the film, with executive producer partners Brian Koppelman, David Levien, Jon Kamen, Frank Scherma, Justin Wilkes, Lisa Nishimura and Adam Del Deo. The production companies are Radical Media and Third Eye Motion, and it will be available on Netflix this summer.

“This movie is not meant to defend or promote Tony Robbins’ methods, nor is it a compare-and-contrast to other modalities,” Berlinger told the LA Times. “I just wanted to give most people an experience they wouldn’t have. It’s a concert film — the concert of human emotion.”

After the screening on Monday, which sold out the festival’s biggest venue and received a standing ovation at the end, Berlinger and Robbins did a Q&A session, which was captured by the New York Times. You can also read an interview with Tony about the film on Fortune.com.

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Team Tony cultivates, curates and shares Tony Robbins’ stories and core principles, to help others achieve an extraordinary life.

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