Cathy Risigo Wickline grew up with a learning disability and was told it would be extremely difficult for her to pursue higher education. Despite the many people telling her “no,” Cathy went on to become an occupational therapist and nutritionist. She now runs a children’s therapy center.
She’s defied the obstacles standing in her way and pursued her passion. While Cathy had the education and foundation to succeed, she felt that she and her business were stagnating. Cathy made sure to put time into creating a thorough business strategy, but it still wasn’t enough.
She was dealing with personal issues, like divorcing her husband and dealing with employees stealing money from her, and letting it affect every aspect of her life — including her business. Why? How is it that a successful woman like Cathy can work so hard to build something incredible, and then be hung up on things that were negatively impacting her company? Although she had a business strategy in place, she was unable to make progress because her mindset wasn’t what it needed to be.
Operating a successful business is 20% mechanics and 80% mindset. If you can alter your psychology for business success, you’ll be able to take your company to the next level. Cathy found the tools she needed at Business Mastery. The five-day event led by Tony Robbins will help you understand the factors influencing your business and how to adjust your focus to better address your company’s needs.
After attending, Cathy said, “Business Mastery is fulfillment. It’s living out your dream, and it’s motivating others to do the same.” Are you ready to understand the importance of business psychology? Here’s how Business Mastery can help you change your mindset and achieve massive results.
Watch the video below to see how Business Mastery helped Cathy create a new psychology.
You might be physically at work, but where’s your mind at? If you’re like Cathy, you’re not mentally present. Instead, you’re telling yourself that you can’t accomplish certain things with your business because you don’t have the money. Or you don’t have the support from your partner. Or that you’re not smart or resourceful enough to accomplish your goals. Take a step back — what’s causing you to think these limiting beliefs? You can put all the time in the world into creating a powerful business strategy, but it won’t matter in the slightest unless your mindset is where it needs to be. You want to develop the mindset of a champion. To do this, you first have to allow yourself to let go of the thoughts that are holding you back. At Business Mastery, you’ll learn how to identify the chokeholds of your business, and that if your mindset isn’t where it needs to be, then your business will fail.
Successful business owners, like Cathy, develop clarity of purpose. Where do you want your company to be in 5, 10 or even 50 years? What does the future look like for your business? The key role of psychology in business management is not only knowing what you want and working toward it, but also in using your drive to inspire others around you to work toward the same goal. Stepping into the mindset of a champion is essential for your entire team. After all, how can you expect your employees to get excited about working toward your vision if they feel that you’re not putting in the same amount of effort? Gaining a clear purpose for what it is you want will help you to understand the importance of psychology in business management and how it affects your company. Business Mastery will teach you how to identify and pursue your goal.
Lastly, but perhaps most importantly, you’re going to learn how to maintain your mindset. Tony Robbins’ Business Mastery event sets you up to succeed. Part of that success comes from not only knowing how to step into the powerful psychology of entrepreneurship, but also in learning how to execute your goals and maintain your effective state along the way. You’ll hear from some of the most renowned businesspeople in the world, like executives from Apple, Zappos, Starbucks and more leading global brands. These people come from vastly different industries, but they have one thing in common: They have the mindset of a champion and know how to execute on behalf of their business. Sure, they’ve experienced setbacks and failures along the way, but their persistent vision and consistent mindset propelled them to succeed.
Strategy is an essential part of any business, but without the use of psychology in business, your company will fail. Learn how to let go of the thoughts and emotions that are holding you back, and go on to pursue greatness after attending Business Mastery. The compelling five-day event will force you to grow as a person, and as a result, your business will prosper.